F.A.T. Karting League:
The Road to the World Final
An original content partnership proposal by Production House
THE OPPORTUNITY
We are proposing a two-phase content partnership designed to grow FAT Karting's audience, build excitement for the World Final, and elevate the brand through high-quality, emotionally driven storytelling.
PHASE 1
SOCIAL MEDIA CAMPAIGN
Funded by FAT Karting League / Produced by Production House
A high-energy social content series documenting the U.S. season as it unfolds. The campaign will spotlight racers, track the battle for championship points, and generate excitement as the World Final approaches.
Deliverables include (Per Race Weekend):
3 Racer Profiles (Bambino, Cadet, Junior — 60-90 sec each)
1 Race Recap Video (2-3 min)
1 FAT Staff Feature (60-90 sec)
1 Coaching/Track Walk Feature (2-3 min)
2 Teasers (15-30 sec each)
World Final Deliverables:
Expanded Race Recap Video (3-5 min)
Behind-the-Scenes Championship Weekend Feature (3-5 min)
3 World Final Racer Spotlights (Finalists per division)
2 Teasers (15-30 sec each)
Total Season Deliverables (6 race weekends + World Final):
21 Racer Profiles
7 Race Recaps
7 Staff Features
7 Coaching Features
14 Teasers
1 Behind-the-Scenes Championship Feature
3 World Final Racer Spotlights
**Content will be delivered to the FAT Karting Team within 2-3 weeks after every race**
strategic value
Grow FAT Karting’s digital audience and visibility
Build anticipation for the World Final
Provide sponsors with ongoing premium content
Serve as a creative foundation for the feature documentary
budget
PRE-PRODUCTION + PLANNING
Project Management
CREATIVE DEVELOPMENT
$20,000
$30,000
strategy, social manageMENT, copywriting
$25,000
PRODUCTION
travel, lodging, meals
$75,000
creative direction
$20,000
editing
$40,000
assistant editing
$20,000
graphics
$10,000
$180,000
crew
$45,000
gEAR
post PRODUCTION
total
$475,000
PHASE 2
FEATURE DOCUMENTARY
Financed by Wayfarer Studios / Produced by Production House
A premium long-form documentary that goes beyond the track to explore the personal journeys of racers, families, and the unique culture emerging within FAT Karting League. This is a human story about ambition, sacrifice, youth, and the pursuit of a dream.
Key Storylines:
The emotional and financial sacrifices families make to pursue motorsport
The growth of FAT Karting League as a rising force in youth karting
The pressure, identity, and resilience of young racers chasing their dream
The behind-the-scenes vision of those building the league
The ultimate culmination at the World Final as one racer earns the coveted F4 seat, representing the next step in their journey
Characters to Follow:
In-depth home visits and personal profiles of:
1 Bambino racer and family
1 Cadet racer and family
5 Junior racers and their families
The Head of U.S. Operations, Race Liberante, sharing his personal journey and leadership role in FAT Karting's growth
Production Timeline:
Filming: November 2025 - December 2025
Post-Production: January 2025 – March 2026
Final Cut Ready: April 2026
Festival Goal:
Aspirational premiere at Venice Film Festival 2026
Distribution Strategy:
YouTube-based self-distribution launch to leverage fanbase
Build buzz and viewership momentum organically
Use self-distribution performance to generate media coverage and streaming platform interest
WayFarer Studios will serve as our distribution partner, leveraging their industry relationships and platform connections to secure meaningful distribution for the film.
strategic value
Powerful Recruitment Tool: Showcases the emotional impact, family commitment, and life-changing opportunities that FAT Karting provides to young racers.
Brand Growth Engine: Builds global awareness, positioning FAT Karting as the leader in youth motorsport development.
Sponsorship Leverage: Premium long-form content provides high-visibility assets for current and future sponsors.
Risk-Free Financing: Entire documentary production financed through Wayfarer Studios, minimizing financial risk for FAT Karting.
Long-Term Legacy: Establishes FAT Karting as not just a league, but a movement with cultural relevance and global storytelling potential.
Pipeline for Future Growth: Documentary serves as a content anchor that can fuel ongoing digital campaigns, future content series, and expanded league promotion.