A storytelling platform that explores the wild world of recreational sports.
THE OPPORTUNITY
RECREATIONAL SPORTS
observed
LIKE THE NATURAL WORLD
Starting with hockey, Weekend Warriors explores the people, rituals, rivalries and strange ecosystems that exist wherever people gather to compete.
Our approach combines cinematic documentary storytelling with the energy, humor and accessibility of social-first entertainment.
The business model is simple:
Build an audience through entertaining, highly shareable social storytelling.
Expand that audience through premium documentaries and strategic distribution partnerships.
Monetize the attention through national sponsorships, merchandise and experiences.
Reinvest in new sports, new communities and additional original programming.
Hockey is where we begin.
The world of sports is where we can go.
THE TEAM
BEHIND THE VISION
Production House specializes in cinematic documentaries and brand films that uncover the human stories behind organizations, partnerships, and transformational work.
Our approach combines documentary storytelling with commercial execution, helping brands move beyond explaining what they do to showing why it matters.
Adam Gacka
Founder, Production House
Adam Gacka is a Chicago-based filmmaker with nearly 20 years of experience producing documentary films, commercials and branded content.
His documentary credits include Sadermania, which screened at the Chicago International Film Festival, and TEACHER, which premiered at SXSW EDU.
As founder of Production House, Adam leads a production company specializing in authentic, emotionally engaging storytelling for brands, agencies and organizations.
TEACHER
ORIGINAL FEATURE DOCUMENTARY
SADERMANIA
ORIGINAL FEATURE DOCUMENTARY
DRIVEN
ORIGINAL SHORT DOCUMENTARY
Weekend Warriors represents the evolution of that work
it combines cinematic filmmaking, audience development and commercial strategy to build original intellectual property with long-term value.
Production House will lead the creative vision, development, production, post-production and audience strategy.
WATCH THE PILOT
p/w: Warriors26!
SOCIAL
BUILDS THE AUDIENCE
PREMIUM content
DEEPENS THE STORY.
IN THE WILD
SOCIAL SERIES
A recurring social series featuring a different sports ecosystem every episode.
Each episode drops into a different rink, follows a real game and observes the ecosystem around it.
Two teams.
Two featured players.
One night inside the culture.
The series captures the rituals, personalities, rivalries, friendships and absurdities that make recreational hockey what it is.
THE GREAT
MIGRATION
A FEATURE DOCUMENTARY
The social series
FINDS THE CHARACTERS
THE DOCUMENTARY
follows them
FURTHER
The Great Migration follows one team from In the Wild as they leave their local rink and make the journey to the U.S. Pond Hockey Championships.
What begins as a recreational hockey story becomes something bigger.
Friendship. Competition. Aging. Identity. Escape. The need to still have something worth showing up for.
The tournament is the destination.
The people are the story.
SCHEDULE
In the Wild builds the audience while The Great Migration is being produced, allowing one stream of storytelling to naturally lead into the next.
OCT — DEC 2026
BUILD THE WORLD
Produce the full first season of In the Wild, creating a library of episodes, player stories and social content ready for a consistent six-month rollout.
JAN — JUNE 2027
GROW THE AUDIENCE
Release In the Wild throughout the first half of the year while simultaneously filming and finishing The Great Migration.
JUNE — SEPT 2027
SHIFT THE STORY
As In the Wild winds down, social content captured during The Great Migration begins to take over, introducing the larger journey and building anticipation toward the film.
SEPT — DEC 2027
LAUNCH THE FILM
Target Telluride for the festival premiere, then use USA Hockey, sponsors, rink activations and continued social storytelling to support a wider fall/winter release.
AUDIENCE
BUILDING
START LOCAL | BUILD NATIONAL
IN THE WILD STARTS THE ENGINE
Each episode activates the players, teams and rinks featured in the story, turning every new location into another entry point for the Weekend Warriors audience.
USA HOCKEY EXPANDS THE REACH
Through USA Hockey’s national network, we can extend social content into hockey communities across the country, giving rinks, leagues and teams stories they can share directly with their own audiences.
STRATEGIC DISTRIBUTION PARTNERS
Leverage existing relationships with Archie Gips (Unrealistic Ideas) and Steve Sarowitz (Wayfarer Studios), whose companies have produced acclaimed content for major platforms, to pursue distribution opportunities with Netflix, HBO/Max and Prime Video.
Our priority is maximizing exposure rather than initial licensing revenue, using premium distribution to grow the audience and create greater value through sponsorships, merchandise and future content.
BUILD THE
AUDIENCE
MONETIZE
THE ATTENTION
The audience creates opportunities beyond the content itself, with revenue built around three complementary channels
PREMIUM DISTRIBUTION
Distribution, licensing and platform opportunities around The Great Migration.
SPONSORS
Season-long brand partnerships integrated across social, documentary and release.
MERCHANDISE
Products inspired by the teams, characters and culture discovered along the way.
Founding
Investment
$300,000 to launch the platform.
Sponsorships fuel the next stage of growth.
The founding investment funds the first hockey season and documentary.
National sponsorship revenue provides growth capital for audience acquisition, additional programming, activations and future development.
